Star Cruises

Star Cruises, the third largest cruise operator in the world is a global cruise brand with a combined fleet of 20 ships offering 32,000 lower berths with an additional 2 ships and some 8,400 lower berths due to be delivered by 2010, cruising to over 200 destinations around the world.

Star Cruises Asian Fleet - The most acclaimed fleet in Asia-Pacific

Star Cruises, incorporated in 1993, is the only international cruise brand originated in Asia, which best understands the Asian cruisers. With our tailor-made entertainment, traditional local Asian cuisines and the Asian-style hospitality services, customers can truly indulge in a cruise filled with fun and excitement.

The Group currently operates 8 ships under the Star Cruises brand in Asia - Pacific with its corporate headquarters in Hong Kong, namely SuperStar Virgo, SuperStar Aquarius, SuperStar Libra, SuperStar Gemini, Star Pisces, MegaStar Aries, MegaStar Taurus and Wasa Queen.

Star Cruises American Fleet - The youngest fleet on the planet

Norwegian Cruise Line (NCL)

Norwegian Cruise Line (NCL) commenced operations in 1966 and has since become one of the most recognized brand names in the North American cruise industry. Its fleet of ships offers revolutionary Freestyle Cruising concept which combines all the excitement of travel with the choices and relaxed lifestyle of a fine resort.

A subsidiary of Star Cruises, the NCL group headquartered in Miami, USA has a fleet of 12 ships with over 25,000 lower berths in service, namely Norwegian Gem, Norwegian Jewel, Norwegian Pearl, Norwegian Sun, Norwegian Dawn, Norwegian Star, Norwegian Spirit, Norwegian Dream, Norwegian Majesty, Norwegian Jade, Norwegian Sky and Pride of America, calling destinations in North and South America, Hawaii, Caribbean, Alaska, Europe, Mediterranean and Bermuda.

www.ncl.co.uk
 

The World-Class Brand

Since it's inception in 1993, Star Cruises has achieved global recognition. Being a leading cruise line in Asia-Pacific, Star Cruises epitomizes the fulfillment of regional aspirations to establish the cruise industry in the region, bringing increased tourism traffic into the countries around Asia-Pacific. Asian holidaymakers now see cruising as an exciting and value-for-money vacation.

Star Cruises has played the leading role in shaping the cruise industry in Asia-Pacific by offering new and luxurious megaships and exciting itineraries. The company also made important investments in marketing, operations, information technology, reservations systems, safety and infrastructure.

New and enhanced products and services provided by Star Cruises have set new standards of cruising in Asia-Pacific. Ships like SuperStar Virgo now represent the best and most exciting vacation experience option to both the Asian holidaymakers and experienced cruisers from America, Europe and Australia.

Star Cruises is also committed to developing the growing meetings and incentive segment of the cruise MICE market in Asia-Pacific. Given the meeting facilities, world-class food and beverage, wide range of entertainment and recreation facilities, the fleet can cater for meetings and incentive groups of various sizes.

Fly Cruise programmes have been intensified to capture the medium to long haul markets. Currently, Star Cruises is actively developing its fly cruise hubs located in Singapore and Hong Kong.

Star Cruises' award-winning product is noted for its excellent service standards and the highest crew-to-passenger ratio (1:2) of any major cruise line, reflecting the high standards of the hospitality industry in Asia-Pacific.

In just 15 years since its inception, Star Cruises has won over 60 international awards. Star Cruises made it to the Top 50 Asian Brands in 1999 and is the second leading brand that has the “Greatest Upward Movement Potential”. It achieved the top brand name in the leisure category for “Top 50 Asian Brands League”. (Source: Top Asian Brands, Asian Brand News, March 1999).The company has also been presented the “Best Cruise Operator in Asia-Pacific” award by the TTG Travel Awards for ten times and with this, Star Cruises is eligible to be inducted into TTG Travel Awards Hall of Fame.

Norwegian Cruise Line has successfully differentiated itself from its competitors through the introduction of Freestyle Cruising onboard its vessels. It was voted the cruise line with the “Best Cruise Value Award” by Ocean & Cruise News in 2007. In 2006 & 2007, it was voted the cruise line with “Best Alternative Dining Room Cuisine” by the readers of Porthole Cruise Magazine for the most innovative onboard dining program. In 2008, Norwegian Pearl received the “Cruise Ship Environmental Award” from Port of San Francisco, and Norwegian Sun was honored with the same award in 2007.

Headquartered in Hong Kong, Star Cruises is represented in more than 20 locations worldwide with offices and representatives in Australia, China, India, Indonesia, Japan, Korea, Malaysia, New Zealand, Philippines, Singapore, Sweden, Taiwan, Thailand, United Arab Emirates, United Kingdom and the United States of America.